Package and Deploy Win32 Apps with Intune

Software that isn't in the Microsoft Store is deployed with Intune as a Win32 app. You wrap the installer in an .intunewin package, configure installation and detection and assign the app to a group. This article walks through it step by step, plus simpler alternatives.

First: is there an easier way?

Microsoft Store app (new): many programs such as 7-Zip, VLC or Zoom can be picked straight from the Store in Intune, no packaging needed.
Microsoft 365 apps and Edge have their own app types. Read deploy Microsoft 365 apps.
Enterprise App Management (Intune Suite) offers a catalogue of pre-packaged apps with automatic updates.

Step 1: package

Download the Microsoft Win32 Content Prep Tool (IntuneWinAppUtil.exe) from GitHub.
Put the installer (for example setup.msi or setup.exe) in a separate folder.
Run: IntuneWinAppUtil.exe -c C:\source -s setup.exe -o C:\output

You get a setup.intunewin file.

Packaging an app with the Win32 Content Prep Tool

Step 2: add it in Intune

Go to intune.microsoft.com > Apps > Windows > Add > Windows app (Win32).
Upload the .intunewin file and fill in name, publisher and version.
Enter the install command and uninstall command, such as setup.exe /S or msiexec /i setup.msi /qn.
Choose whether installation runs as System or User.
Set requirements, such as 64-bit and a minimum Windows version.
Create a detection rule: an MSI product code, a file or folder, or a registry key that tells Intune the app is installed.

Step 3: assign

Required: the app installs automatically.
Available for enrolled devices: users install it themselves from the Company Portal.
Uninstall: the app is removed.

Always test with a small group first.

Troubleshooting

Check the install status on the app in Intune. On the device, logs are in C:\ProgramData\Microsoft\IntuneManagementExtension\Logs, especially IntuneManagementExtension.log. For personal installs, see also winget.

Nederlandstalige versie: Win32-apps verpakken en uitrollen met Microsoft Intune

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Package and deploy Win32 apps with Microsoft Intune